Whether you’re in the early stages of setting up your coaching business or are already an established coach, creating a high ticket sales coaching program will increase your income and ensure your success. However, there are some important steps to follow before you launch your program. These include defining your ideal client, knowing your numbers, creating a sales funnel and pricing your program.
Identifying your ideal client
The first step to converting your clients is identifying their needs and goals sales closer. Your ideal client will need assistance with a problem or desire. In other words, their problem is your opportunity. You can provide them with a solution to their problem or desire with your services.
Identifying your ideal client will allow you to create a marketing plan that is aligned with your messaging and branding. This process will allow you to quantum-leap your income by attracting more clients, making more money and creating more value. Then, you can use the High-Ticket Sales Funnel to start attracting your dream clients.
In high ticket sales, you will need a different sales process than you would for a typical coaching client. You’ll need a step-by-step process that converts your prospects. This process should be well defined and documented. It should also repel undesirable prospects.
Knowing your numbers
Choosing the right niche and knowing your numbers are critical to high ticket sales success. You can’t compete on price alone with low-cost products. You need to focus on other areas of marketing, such as customer-focused research and ecommerce. And if you’re a high-ticket seller, you need to have a system for serving customers at scale.
When it comes to big-ticket sales, you should know your customer’s pain points and what you can do to help. There are four main types of pain points. You should be familiar with these so you can frame your conversation around the customer’s burning desires. This will help the buyer visualize what their ideal situation would look like after the problem is solved. It’s also important to be confident in your asking price.
You can start your meeting with a questionnaire to learn about your client’s needs. By addressing their concerns and demonstrating empathy, you can convert these clients easier.
Creating a sales funnel
Creating a sales funnel for high ticket coaching can be challenging and time-consuming, but it is an essential part of your sales process. You have to answer prospective clients’ questions and address their concerns to ensure that they are a good fit for your coaching service. This requires a high level of dedication and follow-up. Fortunately, there are tools to help you manage your sales funnel and engage your ideal clients. One of the best is a CRM, or customer relationship management system. It allows you to maintain records of your contact efforts and keeps track of existing clients, and it is one of the best ways to qualify your leads.
Creating a sales funnel for high ticket items is more complicated than funneling cheaper items, but if done correctly, you will see amazing results. While high-ticket items are harder to sell than cheaper items, they also tend to yield more leads and customers. In addition, they require a more elaborate sales presentation, including online and offline sales.
Pricing your program
You should be able to price your high ticket sales coaching program so that it attracts enough attention from prospective buyers to make a profit. However, you have to be careful when pricing your program so that it does not overcharge. Many high-ticket programs promise a specific outcome, and the customer must meet certain prerequisites in order to benefit from the program. For example, some high-ticket programs require participants to have a certain level of experience or career.
The first step in pricing your high ticket sales coaching program is to create a clear framework. You need to have an exact description of what you want your program to achieve. Once you have that, you can price your program appropriately. There are three main steps that you need to take before you launch your program.
The next step in pricing your high ticket sales coaching program is to find out your ideal target audience. You should also research your competitors’ prices. This will give you an idea of what they charge for the same product.